Cesar started his career in healthcare at the age of 17. He worked in a not-for-profit organization in the Physical Therapy department. He learned to appreciate working directly with elderly and frail patients in the post-stroke transitional care unit.
He later joined administration assisting in various capacities, until he was recruited as the Director of Marketing services in 1995. He quickly established himself and delivered proven results. Cesar was embraced by great mentors in the industry and was encouraged to continue his education and become an Assisted Living Administrator and later a Licensed Nursing Home Administrator.
In late 2000’s, Cesar could see that the healthcare landscape was changing and saw an opportunity to assist struggling physicians to innovate care delivery and business models. He founded, along with some partners, Specialty Healthcare Management Group as a consulting and healthcare management firm. During his tenure as a CEO, he has been able to provide services throughout the United States and in various Asia-Pacific countries, such as China, Philippines, and Thailand as an example.
Working with numerous technology companies, Cesar sees a future where connected health will be able to assist an aging population age in home environments and receive care by people in their communities. In Cesar’s view, there are a number of environmental factors that will challenge the future models of care delivery such as labor shortages of care-givers, physicians, nurses, and allied health care providers. Payment models will shift and institutions will be transformed from profit centers to cost centers and, more and more people, will try to consume healthcare in home environments.
There is a convergence of technology and heath care consumerism that will challenge health care business models and force providers to innovate to meet the needs of a new empowered health care consumer. These services will include home-based technologies that harness the power of big-data and machine learning.
Thus, Cesar’s research interest and passion has led him to care-coordination models where regular people are caring for neighbors and technology plays an integral role in delivering health care, health advice, health care education, and coordination of services outside of the typical brick-and-mortar institutional care.